Iconic Aussie magazine, Tracks, recruiting three surfers for 'best job in the world' chasing waves

CLIENT: TRACKS MAGAZINE

OUTLET: 7 NEWS

They're calling it the best job in the country, a surfing road trip chasing some of Australia's top waves and getting paid to do it. The lucky few to be chosen are also likely to find fame along the way.

Tracks Magazine editor Luke Kennedy and CEO Peter Strain spoke to Channel 7's Tom Sacre about the once in a lifetime opportunity. The team also revealed the magazine’s plans to launch a travel accommodation platform called Tracks Shacks, and a 24/7 streaming digital content platform. All this will be achieved thanks to a new crowdfunding raise via Birchal. Click the link to find out more.

Hip Hop legend Ice Cube backs Aussie tech so musicians can ‘put food on the table’

CLIENT: MYPREMO

OUTLET: THE DAILY TELEGRAPH

Ice Cube has partnered with Australian tech start-up, MyPremo, to help artists take on streaming giants like Spotify, Apple, and TikTok by selling their content direct-to-consumer.

The renowned rapper and actor spoke to The Daily Telegraph's Mikaela Wilkes about the reasons he bought a “substantial stake” in the Aussie company. Click the link to find out more.

The biggest mistakes an expert sees with DIY nails: 'Number one cause for allergies'

CLIENT: BY ME & CREW

OUTLET: 9HONEY STYLE

Pamela Yip changed the Aussie nail game with her creative approach to DIY nails. The nail guru became a social media sensation thanks to her company By Me & Crew and their quick hardening gel nail stickers. Yip has sold a staggering 70,000 sets in just the last year alone and has amassed a whopping 350 million views across her platforms.

While By Me & Crew's gel stickers are a DIY dream, co-founder Pamela Yip spoke to 9 Honey's Ella Rayment-Ward about one mistake many users make. Click the link to find out more.

LET THEM EAT CAKE - 14-year-old Aussie entrepreneur launches game-changing second business

CLIENT: GOT CAKEY

OUTLET: 9 NEWS

14-year-old Perth northern suburbs teen, Blayz Meredith, has just launched his second business, with big plans to take it global. The young entrepreneur and DL COMMS client is serving up a digital solution to a common problem by bringing skilled cake-makers and eager buyers together at the click of a button.

Got Cakey co-CEO Blayz Meredith spoke to Channel 9's Rachael Clifford about his latest business venture. Click the link to find out more.

Aussie sick leave app forecasts 53% surge in requests off the back of ANZAC Day

CLIENT: SICKY

OUTLET: 7 NEWS

Sick leave certificate app and DL COMMS client, Sicky, has predicted today will be the #1 requested sick day of the year, based on patient data from more than 102,000 consults, and coming off the back of ANZAC Day. 

Sicky co-founder Avinash Vazirani spoke to 7 News about the expected surge. Click the link to find out more.

Aussie pet wellness brand launches natural solution for itchy dogs

CLIENT: PET DRS

OUTLET: 7 NEWS

Cheap pet foods are a leading cause of skin conditions in dogs, often contributing to massive vet bills, according to DL COMMS client Pet Drs. The pet wellness brand has launched a natural treatment, originally intended for humans, that is being used to help dogs that can't stop scratching and put money back in Aussie dog-owners' pockets.

Pet Drs co-founder Kirra Graham spoke to Channel 7's Angelique Opie and Jodi Lee about the natural solution. Click the link to find out more.

14-year-old Aussie CEO launches HiPages of cake-making

CLIENT: GOT CAKEY

OUTLET: SUNRISE

Blayz Meredith made a name for himself as Australia’s youngest CEO at just eight years old when he was earning $1000 a weekend hosting slime-making parties. Fast forward six years, he is now on the precipice of disrupting the global cake industry by launching an Australian first platform and app, Got Cakey, connecting Australia’s best home bakers with people in desperate need of Instagram-worthy cakes for special celebrations.

Got Cakey founder Blayz Meredith and his mum/co-founder Jay Curtin spoke to Sunrise about his second game-changing business venture. Click the link to find out more.

New data reveals 1900% surge in Aussie men painting their nails over the past two years

CLIENT: BY ME & CREW

OUTLET: TODAY

Australia’s top ‘hand supermodel’, with more than 300 million views across Tik Tok and Instagram, Pamela Yip, has revealed the social media and sales data from her prolific nail brand that proves Aussie men are falling in love with painted nails. According to data from Pam's company, By Me & Crew, which went viral on social media after introducing quick hardening gel nail stickers to Australia, there has been a 1900% increase in men buying her stick-on nails over the past two years. And that’s data from 70,000 manicures! Let’s hear it for the boys!

By Me & Crew co-founder Pamela Yip spoke to Channel 9's Today show about the latest trend in male self-care. Click the link to see how sexy Karl Stefanovic looks with his new nails!

The Sneaker Laundry founder reveals how DL COMMS’ good PR led to a $900k crowdfunding raise

CLIENT: THE SNEAKER LAUNDRY

OUTLET: THE BIRCHAL PODCAST

Melbourne entrepreneur Eugene Cheng came to Drew Lambert of DL COMMS one day before his niche shoe-cleaning business, Sneaker Laundry, was set to launch its equity crowdfunding raise via Birchal. Drew took on the near-impossible task and Eugene was talking about his business on Channel 7 News and Sunrise two days later!

"The same day [I came to Drew] he put a release out and went to town. He got us on literally every major outlet possible... whatever you can think of, he got us on. Our EOY went from 200 responses to 2000 responses. So, I think it would've been a $100k raise compared to a $900k raise if it wasn't for good PR," said Sneaker Laundry founder Eugene Cheng, who spoke to The Birchal Podcast's Michael Furey about how strategic public relations played a pivotal role in his successful crowdfunding raise.

Click the link to watch the full podcast episode on YouTube.

New drone technology to help protect at-risk Australians next bushfire season

CLIENT: ENDEAVOUR ENERGY

OUTLET: 7 NEWS

We're not out of the woods yet for this bushfire season but guarding against the next is set to become easier thanks to new technology. Autonomous drones are scoping out potential hazards posed by high voltage power lines in bushfire prone areas.

Endeavour Energy's Michael Ryan spoke to Channel 7's Tom Sacre about the new technology. Click the link to find out more.