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CLIENT: CHAPEL STREET PRECINCT ASSOCIATION
OUTLET: STUDIO 10
Chrissie Maus, CSPA General Manager, speaks to Nat Hunter and the Studio 10 team about the Chapel Champions Awards which have brought with them some pretty crazy burgers.
Cal Stubbs AKA HulkSmashFood is gearing up for an Australian burger attempt, aiming to eat a 4.2kg burger with 23 patties.
CLIENT: CHAPEL STREET PRECINCT ASSOCIATION
OUTLET: NEWS.COM.AU
Cal Stubbs is an unassuming and quiet man.
Standing at the counter at a burger joint on Melbourne’s Chapel Street, you’d never know he is capable of superhuman eats — I mean feats.
He’s watching the chef at Roco Mamas prepare 23 beef patties, top them with thick-sliced cheese and then stack them in a way that defies common sense.
On goes 500g of sauce, a few slices of tomato and a black seed bun.
“Are you nervous?” I ask him as he leans in for a closer look.
“I don’t get nervous,” he says, and it’s clear that Cal just wants me to leave him alone so he can start eating. Water loading will make even the most Zen competitive eaters a bit stroppy.
CLIENT: WANDERSAFE
OUTLET: THE DAILY MAIL
An Australian mother has invented a multi-functional non-violent safety device designed to help protect and give peace of mind to women who are walking alone at night.
Stephanie Rodriguez heads up Wandersafe, the company behind The Beacon - a small but powerful unit that easily fits in the palm of the hand and works three times faster than your phone alone.
CLIENT: WANDERSAFE
OUTLET: THE CANBERRA TIMES
Like many women, Stephenie Rodriguez was taught to hold her car keys in between her fingers in case she got into trouble while walking in the street.
In theory, the car key would act like brass knuckles if push came to shove. But, as Ms Rodriguez points out, that plan only works if you can box like Floyd Mayweather.
"It gives us a sense of security but it doesn't actually help us in the face of peril," she says.
While it's easy to believe that "the face or peril" will never actually happen, the reality is that it does.
CLIENT: WANDERSAFE
OUTLET: THE DAILY TELEGRAPH
A new personal safety device that sends an alarm and GPS co-ordinates when a woman feels threatened, has been welcomed by the NRL.
The WanderSafe device has been pioneered by Australian entrepreneur Stephenie Rodriguez and has already been adopted by some NFL teams in the US, including the New England Patriots, as well as the Boston Celtics in the NBA and baseball’s LA Dodgers.
The beacon sends a silent alarm with GPS co-ordinates to three friends when a person feels in danger. It also has a 140 decibel alarm and strobe light.
CLIENT: CHAPEL STREET PRECINCT ASSOCIATION
OUTLET: CHANNEL 9 NEWS MELBOURNE
Chapel Street is well known for its retail wars, but a new battle is brewing over the humble hamburger.
CLIENT: DEMAND.FILM
OUTLET: YOURMONEY
David Doepel CEO of Demand Film talks with Brooke Corte from YOUR MONEY about Demand Film and the equity crowdfunding model and its partnering with Birchal.
CLIENT: CHAPEL STREET PRECINCT
OUTLET: HERALD SUN
If you want bang for your burger, head down to trendy Chapel Street where the strip’s top burger joints have created the craziest and most inventive burgers ever seen.
All to earn votes from the public.
The inaugural Chapel Champion Awards will feature a seven-week campaign with zany burgers, all vying to be crowned Champion Burger Joint.
CLIENT: CHAPEL STREET PRECINCT
OUTLET: HERALD SUN
Whether it be a bar, restaurant or beauty salon, Melburnians have the chance to crown their favourite Chapel Street business a champion.
The Chapel Street Precinct Association, in partnership with Metro Tunnel, has introduced the inaugural Chapel Champion Awards to recognise the best businesses in the area.
CSPA general manager Chrissie Maus said she really hoped the awards would rally the community to shop and support local.
“This marketing campaign aims to engage with a record number of our members and their unique offerings,” she said.
CLIENT: DEMAND.FILM
OUTLET: FILMINK
The world’s largest cinema-on-demand chain, Australia’s Demand.film, is giving its 100,000 strong community an opportunity to share in the company’s success when it opens up to investment through equity crowdfunding to help fund its growth and expansion plans.
Demand.film will host its raise through Birchal.com with investors able to own part of the company, disrupting how movies are being seen in cinemas for as little as $100.
Hot on the heels of ride sharing app Shebah’s record breaking $3 million in crowd sourced equity funding, Co-founder and Managing Director David Doepel [pictured] has high hopes for the investment raising, because Demand.film’s community are already familiar with the crowd sourcing model
“Demand.film is an Australian public unlisted company focused on the theatrical release of films using a crowdsourced, single event-screening model through its web platform. Our loyal customers not only love unique cinema experiences, they understand these movies are being seen in cinemas thanks to the crowdsourcing business model,” says Doepel.
