Election results were hidden in plain sight all along!

CLIENT: MAVEN DATA

OUTLET: AUSTRALIAN ASSOCIATED PRESS (AAP)

Major independent wins shocked Australia at large this election but DL COMMS client and data analyst, Maven Data, already saw it happening. By analyzing behavioural interactions online on websites, blogs, and social media, Maven Data was able to predict voter sentiments... especially the negative sentiment towards the now ex-Prime Minister Scott Morrison and Australians’ disillusionment with major parties.

Maven Data’s Elisa Choy spoke to Australian Associated Press (AAP) about the voter sentiment that led to these independent wins. Click the link below to know more!

From talking about gronks online to becoming a TV star!

CLIENT: CARLA FROM BANKSTOWN

OUTLET: THE KYLE AND JACKIE O SHOW

DL COMMS client, Carla from Bankstown, is set to shake up the set of Celebrity Apprentice with her fabulousness. Starting from May 22, 2022, you can catch Carla on Channel Nine being Lord Sugar’s favorite, it seems!

Carla spills all the tea about the celebrity apprentice cast - who’s a gronk and who’s not on The Kyle and Jackie O show. Click the link below to hear it all!

Data doesn't lie!

CLIENT: MAVEN DATA

OUTLET: THE TODAY SHOW

Australia has elected its new Prime Minster but DL COMMS client and data analyst, Maven Data, has been rightfully predicting the Labor party’s win for weeks. Predicting some big swings and upsets, Maven Data used open-sourced publicly available internet data to analyze these emotions in order to predict how Australians would vote.

Click the link below to check out Maven Data’s Elisa Choy on the Today Show as she talks about the success of her election predictions.

Clive Palmer’s UAP may surprise us with more support than polls suggest

CLIENT: MAVEN DATA

OUTLET: THE GUARDIAN

Polls are not accurately capturing the real level of support for Clive Palmer’s UAP. DL Comms client, Maven Data, has analysed voter sentiment and found UAP voters are more common than it is currently being reported These Australians resent Covid restrictions and vaccine rules but don’t openly talk about their views if they think they’ll be judged.

 

Maven Data’s Elisa Choy spoke to Guardian about UAP’s secret backing that may surprise everyone.

Carla is here for the Long Haul!

CLIENT: CARLA FROM BANKSTOWN

OUTLET: INSTAGRAM

DL COMMS client and the face behind everyone’s favorite, ‘Carla from Bankstown’, Ben James opens up about immense bullying he has received about his weight and his decision to undergo lifechanging gastric sleeve surgery. He hopes to inspire others and remove the stigma associated with this procedure. Already on his way to better physical health after losing 30 kgs since the surgery in March, he wants Carla to live longer and healthier so you can still see her at 64, walking down the red carpet!

“Carla is such an open book… and its good for me as Ben to be as open as Carla” – click the link below to see more.

Australia prepares for a teal wave!

CLIENT: MAVEN DATA

OUTLET: SUNRISE

Independent candidates are set to put long serving parliamentarians out of job, as Australia’s election day comes closer. Data analyst of Australian sentiment and DL Comms client, Maven Data, has predicted a win for independent candidates in both, Josh Frydenberg and Craig Kelly’s electorates- uncovering a possible teal independent wave to spread to other electorates as well.

 

Maven Data’s Elisa Choy spoke to Sunrise about the election’s shift from major parties to independent candidates.

Melb couple’s winning idea is bringing in $69k a month

CLIENT: THE SHADE

OUTLET: NEWS.COM.AU

Quit your day jobs! A Melbourne couple’s winning idea has sparked a successful hair care company bringing in $69k every month. Partners Maia Dodds and Craig Ford came up with their subscription hair dyeing idea during lockdown and now their business, The Shade, is set to shake up the hair industry.

News.com.au spoke to The Shade’s Maia Dodds and Craig Ford to discuss their success and what’s in store for the company’s future.

Spice Up your Daily Grind in the Kitchen with Make Out Meals

CLIENT: MAKE OUT MEALS

OUTLET: THE TODAY SHOW

Are you a foodie that hates shopping? The newest player in the meal-kit industry, Make Out Meals promises trendy recipes inspired by top chefs in Melbourne and Sydney that are sure to take out the stress of planning and buying meals. 9Honey’s Jane De Graaff and 9News’ Lara Vella created the ultimate Meal Kit Guide for Australians on the Today Show and crowned Make Out Meals the flavorful favourite!

Click the link below to check out Make Out Meals on the Today Show.

Melbourne couple’s new business to save Australian women thousands

CLIENT: THE SHADE

OUTLET: DAILY MAIL

A fed-up Melbourne couple have turned their frustration into a business model bringing in $70,000 monthly, all while shaking up the way Australian women think about the hair care industry. ‘The Shade’ was formed after founders Craig Ford and Maia Dodds noticed Aussie women are taking up to four hours out of their day every 6-8 weeks to sit in a salon chair and spend $350+ per visit.

Craig Ford spoke to The Daily Mail about how the idea of a subscription model, which gives women time back and saves them thousands in hair care costs, came about - click the link to find out more.

How dirty shoes made me a million!

CLIENT: THE SNEAKER LAUNDRY

OUTLET: THAT’S LIFE

Eugene Cheng was just 25 when he decided to drop out of his 6 year law degree to start a small business - cleaning and restoring old sneakers to their former glory. Five years, 25,000 pairs of sneakers and $1.2 million later, DL COMMS client Eugene and his Sneaker Laundry colleague Chase Maccini have built an empire!

Eugene spoke to That’s Life! about the how the idea for Sneaker Laundry came about and the process of building a million dollar business from cleaning people’s grubby shoes - click the link to find out more.