Parents invent a quirky app that will only unlock your child's phone if they can answer a math question
CLIENT: 1QUESTION
OUTLET: TODAY SHOW | DAILY MAIL
Issac and Ann Elnekave have launched 1Question, an app that can be linked between parents and their child's phones as a sort of childlock that can be opened by answering educational questions. 1Question has recently been featured in both The Today Show and the Daily Mail.
The Today’s Show’s tech expert Trevor Long named 1Question as a viable solution to changing children’s screen-habits.
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Australian app 1Question makes kids answer questions to unlock phones
CLIENT: 1QUESTION
OUTLET: THE MORNING SHOW | CHANNEL SEVEN NEWS SYDNEY | DAILY TELEGRAPH
We are very excited to be working with such a genius app – and today’s media uptake is testament to 1Question’s brilliance. This app makes kids answer a maths question correctly in order to unlock their fave apps on their phone.
1Question featured in Channel Seven news prime time bulletins across the country and the morning after 1Question was covered in Newscorp mastheads including a full-page story in The Daily Telegraph and Adelaide Advertiser. Even Kylie and Larry on Channel 7’s The Morning Show loved the innovation. For parents – this app is a no brainier!
Click on the photo to read the full article or watch the full clip.
Mr Yum gears up for QR code ‘land grab’
CLIENT: MR. YUM
OUTLET: SYDNEY MORNING HERALD | SMART COMPANY | 3AW AFTERNOONS WITH DEE DEE
Our client Mr. Yum made a big announcement today - it recently banked $11 million dollars in post-seed investment.
The investment was led by Brisbane venture firm TEN13, with AirTree taking the other major position. Heavy hitters from the tech, hospitality and entertainment industry also participated in the round, including US based Australian NBA-star Patty Mills of the San Antonio Spurs, internationally acclaimed electronic dance artists Rüfüs Du Sol and Shark Tank’s Andrew Banks.
Hospitality venues that use Mr. Yum's QR code ordering services have seen a 20-40% increase in customer spending and the company itself has seen business increase twenty seven times more than usual.
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Plucking COVID Curios
CLIENT: CHAPEL STREET PRECINCT
OUTLET: HERALD SUN
Among the trash of 2020, Chapel Street's Pawnbrokers has unearthed plenty of treasures. Owner Michael Kaoulla said the shop had received an influx of people wanting to sell their valuable items as a result of decluttering during lockdown.
The legendary pawnshop has recently been commemorated as a long-standing institution of the Chapel Street Precinct in the latest campaign: The Souls of Chapel Street.
Women investors push for higher stakes
CLIENT: GOOD EMPIRE
OUTLET: AAP
This week, our client Good Empire went into a fundraising round. Like most startups, it expected most investors would typically be older, wealthy and male. Instead and to its surprise, it overshot the target - raising more than half a million dollars while nearly 60 per cent of its investors were women.
Good Empire finished up their raise with $878,000 from 1075 investors, and are now ready to save the f**cking world.
'Save the world' theme attracts $605,000 investment
CLIENT: GOOD EMPIRE
OUTLET: THE AUSTRALIAN
Investors appear to be behind Andre Eikmeier's start-up Good Empire which has attracted $605,000 in equity funding through Birchal crowdfunding.
Mr Eikmeier says 58 per cent of the investors are women and "they are also investing larger amounts than their male counterparts".
"Having been involved in the start-up world for over a decade now, I know the imbalance and how far we have to go to empower female founders and investors, and I know some good women and organisations working on this.
“To see us not only at 58 per cent of investors identifying as women, but also at 66 per cent of the funds raised from women – it’s awesome, and promising."
Hungry Panda becomes Australia's best delivery app for gig-economy workers
CLIENT: HUNGRY PANDA
OUTLET: CHANNEL SEVEN NEWS SYDNEY
DLCOMMS is proud to step-up for delivery platform Hungry Panda who wanted to share their story after a wave of unfavourable press.
Hungry Panda will become the benchmark for food delivery apps in Australia with the launch of its comprehensive insurance policy for all riders/drivers - this, coupled with its recent pay increase for riders/drivers, are considered major milestones for gig-economy worker benefits in Australia.
Chapelli's - A Soul of Chapel Street
CLIENT: CHAPEL STREET PRECINCT
OUTLET: STUDIO 10
After 41 years of business, Melbourne’s infamous 24HR café Chapelli’s has flipped the pages of its own history book. Manager of the iconic Chapel Street venue, Lisa James, revealed her own stories on Studio 10. Like the time politely asked a dusty-looking Pearl Jam to eat outside because they were wearing no shoes – she had no idea who they were!
Chapelli’s has been commemorated as an iconic business of Chapel Street by featuring in the precinct’s short-doco series: Soul of Chapel. The series shines a spotlight on its colourful community who have dedicated their life to being custodians of the Precinct’s culture.
The inside story of how celebrities organise alternative quarantine
CLIENT: DR ZAC TURNER
OUTLET: CONCIERGE DOCTORS
DL COMMS client Dr Zac Turner, and his company Concierge Doctors, has become one of Australia's leading facilitators for private hotel quarantine. Concierge Doctors has been responsible for the private quarantine of many high profile celebrities and philanthropists, which comes at no cost to the tax payer and doesn’t take up limited hotel quarantine spaces reserved for Australians wishing to return home.
Alternative quarantine has advantages for the public because it frees up places in the hotel quarantine system, creates direct employment such as private security jobs, and could help Australia and especially NSW position itself as a “massive hub” for film production. Read this story in the Sun Herald for the full background.
