Beat the housing scrum

CLIENT: FOLLOWIT
OUTLET: THE AUSTRALIAN

A new Australian app promising to change the way Australians ­interact with real estate listings is set to launch nationally under the guidance of a former Facebook and Amazon executive. followit, an app and desktop platform that gives users a push notification whenever a property they’re interested in is on the market, is backed by Macquarie Bank. Most major Australian real estate firms, including, LJ Hooker, Century 21, and Belle Property have already signed on. Real estate coach and followit executive director Michael Sheargold describes it as a live communication platform for the real estate industry and consumers.

A new Australian app promising to change the way Australians ­interact with real estate listings is set to launch nationally under the guidance of a former Facebook and Amazon executive.

followit, an app and desktop platform that gives users a push notification whenever a property they’re interested in is on the market, is backed by Macquarie Bank. Most major Australian real estate firms, including, LJ Hooker, Century 21, and Belle Property have already signed on.

Real estate coach and followit executive director Michael Sheargold describes it as a live communication platform for the real estate industry and consumers.