CLIENT: Dr Zac Turner
OUTLET: Sunrise
Channel 7’s Sunrise explored the growing TikTok trend of #fibremaxxing this morning, unpacking why increasing daily fibre intake is emerging as one of the simplest and most effective ways to improve gut health, cholesterol and long-term disease risk. In conversation with hosts Natalie Barr and Matt Shirvington, the segment broke down practical ways Australians can boost fibre through everyday foods rather than supplements or extreme diets.
DL COMMS client Dr Zac Turner joined the discussion live on air, explaining the science behind fibre’s impact on digestion, blood sugar control and heart health. Featured on Sunrise following his recognition this week by The Australian Financial Review as a leading Australian voice in preventative healthcare, Dr Zac reinforced his prevention-first message: small, achievable nutrition changes can deliver outsized health benefits when done consistently.