Australia’s largest Crowdfunding platform launches its first equity raise

CLIENT: BIRCHAL

OUTLET: CROWDFUND INSIDER

Crowned the largest crowdfunding provider in Australia, Birchal is the first to hold the title of raising over $100 million for Australian businesses, claiming to be behind 75% of all of Australia’s equity crowdsourced activity. For the first time, Birchal has announced avid investors will be able to buy shares in their company as it launches its first ever equity raise.

Birchal’s Matt Vitale spoke to Crowdfund Insider to chat about their exciting news - check it out here!

Birchal’s biggest crowdfunding raise yet!

CLIENT: BIRCHAL

OUTLET: BUSINESS NEWS AUSTRALIA

Birchal has raised over $100 million for Australian start-up companies, and in a turn of events, it is now starting its very own crowdfunding raise! Using its own technology, Birchal will open up to investors wanting to be a part of their ongoing journey by raising up to $2million in funds to scale up its ecosystem. Managing Director of Birchal, Matt Vitale, told Business News Australia, the decision to raise capital comes as Birchal is thriving financially and the capital will be used to accelerate the progression of their exciting plans.

Check out this article from Business News Australia to find out more about Birchal’s next steps and how you can invest!

Feel Good Desserts

CLIENT: CHAPEL STREET

OUTLET: SUNRISE

A sweet story with a fresh twist on fish and chips! Tommy Ruff’s sweet twist on traditional fish and chips is one of the exciting entries in Chapel Street’s Chapel Champion competition that is getting the media excited. Chapel Street Precinct’s General Manager, Chrissie Maus spoke to Sunrise as a part of their Feel Good Friday segment to talk about all things sweet on Chapel Street. The Chapel Champion awards are an annual awards recognising all the brilliant businesses in the Chapel Street Precinct.

The media are absolutely loving these desserts, especially Tommy Ruff’s ‘Iced Angler’, check out these clips from Studio 10 and Sunrise to see more.

Australia’s Best Chefs take on the Meal Kit Industry

CLIENT: MAKE OUT MEALS

OUTLET: THE AGE & SYDNEY MORNING HERALD

The best chefs and restaurateurs in Sydney and Melbourne are throwing their weight behind a new meal subscription service taking on the international heavyweights like Marly Spoon and HelloFresh that dominate the industry. Adding some of their top secret recipes into the mix, Make Out Meals has secured meals from Melbourne’s Cecconis, Mamasita, Ish, LadyBoy, La Tortilleria, and Sydney’s Fei Jai and DOC Pizza.

Check out this article from Sydney Morning Herald and The Age to read more about the next big player in the Meal Kit Industry.

The Sweet Stakes Dessert Battle

CLIENT: CHAPEL STREET

OUTLET: 9NEWS MELBOURNE

From donuts to deep-fried ice cream, these sweet sensations are sure to tempt customers back to Melbourne’s most famous street, Chapel Street. The Chapel Champions competition is heating up as the sweet treats category battles it out for notoriety! The popularity contest is as sweet as it comes, and the treats are not to be missed!

The media are loving all the weird and wacky creations from Chapel Street’s sweetest vendors, so much so, 9 News Melbourne toured the street to try them out! Click the link below to check it out for yourself.

Hash Tayeh’s Burger Success!

CLIENT: BURGERTORY

OUTLET: SBS RADIO ARABIC

When Hash Tayeh tricked his parents at age 16 so he could leave Qatar and move to Australia, he knew he had to buckle down and work hard to create his dream business. With no financial help from his parents his business success was from pure determination to succeed. Flash forward, 15 years and his business, Burgertory, has become the largest privately owned burger chain in Australia, selling $30 million worth of burgers last year.

At DL COMMS, we knew Hash’s inspirational journey would make him an ideal candidate for SBS and its passionate Arabic community. Click the link below to have a listen to SBS Arabic24 radio – in both English and Arabic.

Tasmania’s million dollar secret!

CLIENT: ZEA

OUTLET: DAILY MAIL

As a 13 year-old, Hayden Brass first learnt about ‘Tasmania’s best kept secret’, Kunzea, while working at his parent’s Launceston market stall. Flash forward 15 years, Hayden’s wellness brand, Zea, has made millions selling Kunzea-based products. In terms of popularity, Zea’s sales speak for itself - selling $3.2million worth of product during the previous financial year.

Read more about Hayden Brass and Zea’s success story in the Daily Mail article linked below.

Australia’s $30 million Burger King

CLIENT: BURGERTORY

OUTLET: DAILY MAIL

DL COMMS client Burgertory has claimed the crown as Australia’s largest privately owned burger chain. Established in 2018, this week it opened its 17th store in Melbourne’s Box Hill. On track to reach its ambition of 50 stores by the end of 2023, Burgertory sold a whopping $30 million worth of burgers in 2021 alone. Owner of Burgertory and crowned Australia’s true ‘Burger King’ ‘, Hash Tayeh says the recipe for his success is a commitment to quality and flavour his competitors could only dream of emulating. Not bad, especially when you consider he is only 31 years old, and he moved to Australia from Qatar at the age of 16, by himself, after tricking his parents into believing he was going on a holiday to visit his auntie!

Read more about Hash Tayeh and Burgertory’s success story in the Daily Mail article linked below.

Put on your chef’s hat, Sydney - Make Out Meals has arrived

CLIENT: MAKE OUT MEALS

OUTLET: 7 NEWS

The company helping Victoria’s top chefs share their recipe secrets as a part of the booming meal kit industry is about to arrive on Sydney’s shores. Make Out Meals, created during Melbourne’s first lockdown, was born to help restaurants compete with delivery companies like UberEats, who charge up to 35% commission. Diners can now enjoy restaurant quality meals in the comfort of their own home, with ingredients picked and prepared by some of Australia’s best chefs.

After the pandemic, the meal-kit industry grew exponentially in Australia and is now worth $500 million. Make Out Meals offers itself as the Australian owned alternative to Marley Spoon and Hello Fresh, where it’s quality far exceeds its competitors. Check out this story from 7News Melbourne that was syndicated to Sydney, Perth, and Adelaide to find out more.

Cleaning up and Cashing in on the Sneaker Industry

CLIENT: THE SNEAKER LAUNDRY

OUTLET: 7 NEWS

It’s a dirty job that’s made Eugene Cheng a millionaire. After throwing in his job as a young lawyer, Eugene has ditched his shirt and tie and cashed in on the lucrative sneaker trade. Eugene’s business, The Sneaker Laundry, has been busy cleaning up and cashing in on the sneaker industry meanwhile saving thousands of shoes from landfills.

With no real competitors in Australia, there’s no wonder the media is loving The Sneaker Laundry’s quirky story. So much so, 7 News Melbourne covered the story and it was syndicated to Brisbane, Adelaide, and Perth. Click the link below to check it out.