With more than 25 million YouTube subscribers, Rooster Teeth have been making online content since it was possible to — and keeping generations of online audiences engaged over a 13 year period is no easy feat. Now the studio is on the cusp of something very new and very big: premiering a crowdfunded, original content feature film in cinemas globally, including 70 in Australia.
Gizmodo Australia spoke with Rooster Teeth creator Burnie Burns about Lazer Team, crowd-supported projects and bridging the gap between online and offline audiences.
Lazer Team is not just Rooster Teeth‘s latest pet project. It is record breaking, being able to claim fame as the highest demanded and most sold movie in the history of cinema on demand in Australia.