This photo changed everything for women’s sport

CLIENT: DEMAND.FILM
OUTLET: DAILY TELEGRAPH

 THIS is the photo that showcased the toughness of the  Hawaiian Ironman  and put the sport of triathlon on the international map.  It’s also the moment that planted a flag for all female athletes and one that I’ll acknowledge at the start line of the 2018 Patagonian Marathon in four weeks time.  To be a female athlete in these times, professional or amateur, is to be part of a seismic shift in the narrative of what it means to be a woman.

THIS is the photo that showcased the toughness of the Hawaiian Ironman and put the sport of triathlon on the international map.

It’s also the moment that planted a flag for all female athletes and one that I’ll acknowledge at the start line of the 2018 Patagonian Marathon in four weeks time.

To be a female athlete in these times, professional or amateur, is to be part of a seismic shift in the narrative of what it means to be a woman.