This photo changed everything for women’s sport

CLIENT: DEMAND.FILM
OUTLET: DAILY TELEGRAPH

THIS is the photo that showcased the toughness of the Hawaiian Ironman and put the sport of triathlon on the international map.It’s also the moment that planted a flag for all female athletes and one that I’ll acknowledge at the start line of the 20…

THIS is the photo that showcased the toughness of the Hawaiian Ironman and put the sport of triathlon on the international map.

It’s also the moment that planted a flag for all female athletes and one that I’ll acknowledge at the start line of the 2018 Patagonian Marathon in four weeks time.

To be a female athlete in these times, professional or amateur, is to be part of a seismic shift in the narrative of what it means to be a woman.