CLIENT: Mandy Sacher
OUTLET: A Current Affair
If weight loss is part of your New Year’s resolution, it’s tempting to look for anything that promises to make the process easier. Enter AI: a growing number of apps now claim they can count calories with nothing more than a quick photo of your meal. But according to experts, it’s not quite that simple.
Australia’s leading nutritionist and DL COMMS client Mandy Sacher made her first appearance of the year on A Current Affair, calling out companies for misleading consumers through the use of AI - particularly in sensitive and deeply personal areas like weight loss and calorie tracking. The segment raised serious questions about accuracy, transparency and the risks of oversimplifying nutrition through technology.